PIXEL_PLATFORM / A CLEAR STARTING POINTEVERY GREAT IDEA STARTS SOMEWHERE. ↗︎
THE FIRST STEP IS A CONVERSATION.

A good project
starts with
good questions.

Big ideas deserve clear answers. Explore how we design, what shapes a project and what happens next—so you can move forward with confidence.

20 answers to explore. Search to narrow them down.

Explore all the answers ↓
CASA AUREATHE HOTEL / SUITES / EXPERIENCESDISCOVER MORE ↗︎
A luxury coastal hotel with a sculptural limestone staircase, illuminated arches and infinity pool overlooking the sea
A QUIETER KIND OF EXTRAORDINARY.

Somewhere
above the everyday.

EXPLORE YOUR ESCAPE ↗︎
FICTIONAL HOTEL DESIGN CONCEPT / PIXEL_PLATFORM
A practical project field guideKnow what matters before you begin

Big ambition.
Clear expectations.

Good questions make better starting points. Here are three conversations that help turn an exciting idea into a project with a clear direction.

01 / THE RIGHT SCOPE

What does the
first version need?

Start with the audience, the essential outcome and the pages or features needed to support it. A clearer scope gives the design a better foundation.

What to bring to the conversation

Your services or product idea, who it is for, the main action a visitor should take, any must-have content and existing systems that need to connect. We can discuss what is still unknown.

02 / THE PRACTICAL PLAN

What shapes the
timing and cost?

The number of page types, content readiness, functional requirements, integrations and review process all influence the project plan.

How we establish the next step

We clarify the requirements before agreeing scope, deliverables, timing and cost. If you have a deadline or a budget range, include it in your enquiry so the conversation can start in the right place.

03 / LIFE AFTER LAUNCH

What happens
after handover?

Editing access, hosting, domain arrangements, third-party services and ongoing support need to be clear before the project is complete.

What to agree before the build

Who will update the content, where the website or application will run, which services it depends on, and whether maintenance or support is included. These arrangements are defined for your project.

Have a question that depends on your business? Send us the context. A specific question is a useful place to start.

Ask your question ↗︎

What kind of websites do you design?

Business websites, focused landing pages and website refreshes. The page structure and visual approach depend on your audience, offer and the action you want visitors to take.

Can you develop SaaS products and web applications?

Yes. We discuss custom SaaS MVPs, customer portals and internal tools. The first step is defining the user, the core workflow and the useful outcome, then agreeing the functionality and dependencies.

Do I need a complete brief before getting in touch?

No. Start with your business or idea, the people it is for and what you want to improve. The project brief tool helps turn those essentials into a useful outline.

What should I send for the first conversation?

Share your main objective, audience, service or product, key requirements, preferred timing and budget range if known. Existing brand assets, content and references can help us understand the direction.

Who supplies the copy and imagery?

Content responsibilities are agreed for the individual project. Bring the copy and assets you have. If you need help shaping content or sourcing imagery, raise it during scoping so the work and any costs can be considered.

Can you work with my existing branding?

Yes. Share your logo, colours, fonts and any guidelines. We can discuss how the identity translates into the website or application, and whether any additional design work is needed.

Are responsive layouts included?

Responsive design is part of the approach. Content flow, navigation and controls are considered for desktop, tablet and mobile. The specific devices and browser checks are agreed within the project.

Can the website include animations?

Yes. Transitions, reveals and interactive feedback can be included in the agreed scope. Motion should support the experience and respect reduced-motion preferences; the level of animation depends on the design and technical requirements.

Can you add forms, booking tools or integrations?

Potentially. We need to check the service being connected, account access, subscription costs, API availability and the intended journey before confirming what can be included.

Can an application have user accounts and payments?

These can be discussed during planning. Authentication, role permissions, payment providers, data handling, hosting and maintenance responsibilities need a clear technical scope.

How much does a project cost?

Pricing depends on the scope, complexity, content and features. We discuss the requirements before providing a project-specific proposal. Hosting, domains, third-party tools and optional services should be clarified separately.

How long does the work take?

A schedule is agreed after the requirements and dependencies are understood. The size of the project, availability of content and review stages all affect the timeline.

How are revisions handled?

The review stages and included feedback process are agreed before work begins. New pages, additional features or a major change of direction may require an updated scope and estimate.

Will I be able to edit the finished site?

We discuss what you need to edit and who will maintain the site. The editing route depends on the platform and implementation selected for the project. Access and handover expectations should be clear before launch.

Who owns the hosting and domain accounts?

Account ownership and hosting responsibilities are agreed during scoping. We clarify which accounts are needed, who controls them and which recurring costs apply.

What support is available after handover?

Maintenance, ongoing changes and support arrangements are discussed for the project. The proposal should make clear what is included at handover and what would be separate ongoing work.

Does the contact form submit an enquiry?

Yes. When you select Send my enquiry, your details are submitted through CORE’s form service and an email notification is requested for the studio. We use the email address you provide to respond. Sending an enquiry does not book work or commit you to payment.

Are the projects in the design room real client work?

No. Form & field, Orbit and Flow are fictional interface studies used to explain design decisions. They are not live products or completed client engagements, and their sample content is illustrative.

Do you guarantee sales or search rankings?

No. Those outcomes depend on your offer, traffic, content, market and other factors. We focus on delivering the agreed design and development work and avoid promising results outside our control.

What happens after I share a brief?

We discuss the requirements and clarify any open questions. If the project is a fit, the next step is agreeing the work, responsibilities, pricing, timing and review stages before a commitment.

THE NEXT STEP CAN BE A SIMPLE QUESTION.PIXEL_PLATFORM
DESIGN WITH A PURPOSE. ↗︎

Still curious?
Let’s talk.

Ask about the service, share a challenge or tell us what you want to make. We’ll begin with the details that matter to you.

Your next step starts with understanding.